Data protection declaration for Loovibe

1. General information

We do not collect any personal data unless otherwise stated in the following sections in relation to your use of our app.Upon accessing our app, general information is automatically collected by our servers, such as the type of device and operating system being used, internet service provider, IP address, app referral source, pages visited, and the date and duration of the visit. This information is used for statistical analysis purposes only and cannot be used to identify individual users. We utilize this data solely to enhance the app’s appeal, content, and features.

2. Protection of Personal Data

As defined by the EU General Data Protection Regulation (GDPR), personal data pertains to any information related to an identifiable natural person ("data subject"). Such information can be linked to an individual either directly or indirectly, through identifiers such as a name, location data, identification number, online identifier, or other physical, physiological, genetic, psychological, economic, cultural, or social attributes of the person.

3. Legal Basis for Processing User Data

The processing of user data is based on various legal grounds as provided by applicable laws and regulations. We may process user data with their consent, in which case the legal basis for processing shall be Art. 6 para. 1 lit. a GDPR. When processing user data to fulfill a contractual obligation with the user, Art. 6 para. 1 lit. b GDPR shall serve as the legal basis. Processing operations necessary to carry out pre-contractual measures shall also be based on this legal ground. If the processing of user data is required to comply with a legal obligation to which our company is subject, Art. 6 para. 1 lit. c GDPR shall serve as the legal basis for processing. In situations where processing is necessary to safeguard a legitimate interest of our company or a third party, and such interest does not override the interests, fundamental rights, and freedoms of the user, Art. 6 para. 1 lit. f GDPR shall serve as the legal basis for processing.

4. Data Retention and Deletion Policy

We will retain user data for as long as necessary to fulfill the purpose for which it was collected, or as required by applicable laws and regulations. User data may be retained beyond this period if it is necessary to comply with legal obligations imposed on us under EU regulations, laws, or other provisions. We may also retain user data if there is a contractual obligation that necessitates its retention. When user data is no longer necessary for its intended purpose, or when the prescribed retention period has elapsed, we will delete or block such data, unless further retention is necessary for the establishment, exercise, or defense of legal claims, or to fulfill a contractual obligation between the user and us.

5. Collection and Processing of User Data

We only collect user data that is voluntarily provided to us, such as during registration or when contacting us. We use the collected user data only to the extent necessary to provide our services effectively. If we intend to use user data for any other purpose, such as for advertising or additional services, we will seek the user's express prior consent. We will only send marketing emails about Loovibe's products and updates after obtaining user consent or providing an opt-out option. Users can revoke their consent at any time in the future. Upon the completion of our services, user data will be blocked for further use unless the user has given separate consent for such use. After the expiration of tax and commercial law periods, user data will be deleted unless the user has expressly consented to further use. The following provisions detail the type, scope, and purpose of the collection, use, and processing of user data.

6. Contact

Users can contact us with any questions, suggestions, or feedback through our email or contact form. We only request information necessary to process the inquiry through our contact form. This information helps us to understand the inquiry and improve our service. We will store the provided information for the sole purpose of processing the contact request. Additionally, we may compare the collected data with other data that we may have collected with the user's prior consent, which the user can revoke at any time. To revoke the consent, users can contact us at the contact information provided at the end of this policy.

7. Third-party data transmission

We may share your data with third-party service providers who work on our behalf and assist us in providing our services. These service providers will process your personal data only for the purpose of providing their services to us and in compliance with the Article 28 of the GDPR.The access of these service providers to your personal data is restricted to the minimum amount of information necessary to perform their tasks. They are contractually obligated not to disclose your personal information or to use it for any other purpose, including advertising.We have implemented legal, technical, and organizational measures to ensure that external service providers who have access to your personal data comply with applicable data protection laws and regulations. We do not sell your personal data to other companies for commercial purposes.

8. Cookies

8.1 Our app may use cookies, which are small text files that can be either temporarily stored in the main memory (session cookies) or permanently stored on the hard disk (permanent cookies). These cookies may assign anonymous user IDs to users, but they will not execute programs on the user's device or transmit computer viruses.

8.2 By adjusting their internet browser settings, users can choose to accept cookies, receive notifications when a cookie is set, or reject all cookies. However, please note that the use of our app may be limited or unavailable if cookies are rejected.

8.3 We may use session cookies to authenticate users during their sessions and to help manage server load. These cookies are used to ensure the smooth operation and improvement of our services. Session cookies will expire automatically when the user's internet browser program is closed.

8.4 Our app may use cookies related to the last page visited and the user's location. We may also use intelligent cookies, such as popup-checks, to improve the user's experience while browsing our app. These cookies are intended to enhance the user's comfort and convenience.

9. Google Analytics

We may use analytics tools, such as Google Analytics from Google LLC, to collect information about the use of our app. These tools use cookies that are stored on your device to help us analyze how you use our app. The information generated by the cookie about your use of the app is usually transmitted to a Google server in the USA and stored there. However, we have enabled the IP anonymization function to ensure that your IP address is anonymized before being transmitted to Google. We use this information to evaluate and improve the performance of our app, as well as to compile reports on app activities. Your IP address is not merged with other Google data. You may refuse the use of cookies by selecting the appropriate settings on your device, but please note that if you do so, you may not be able to use the full functionality of our app. You can also prevent Google from collecting and processing the data generated by the cookie by downloading and installing the browser plug-in. For more information on how Google uses and processes data collected through Google Analytics, please refer to Google's privacy policy https://www.google.de/intl/en/policies/ .

10. Protection of User Data

At Loovibe, we employ technical and organizational security measures to safeguard your data against unauthorized access, loss, destruction, or accidental or intentional manipulation. As technology advances, we continuously improve our security measures to enhance the protection of your data.These are all important rights that individuals have under the GDPR to protect their personal data. As a quick summary:

Changes to this Privacy Policy

This Privacy Policy may change as the internet or our services evolve, and any updates will be posted on this page. To stay informed about our current data usage regulations, it's recommended to check this page regularly. If you have questions, requests for information, or complaints, you can contact us.

Media Buy Services Ltd.
Arh. Georgi Nenov 25 str. office 1; 1324, Sofia
VAT BG205604405

[email protected]
Phone +359 87 789 9155
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